I have long anticipated that a musician would just give away entire product online, now here it is: North London underachievers The Crimea release a free album, speculating that the increase in publicity and fanbase will lead to more gigs, merchandise, appearances, etc. Worked for Gnarls Barkley, obviously...
Although 'Lottery Winners on Acid' got pretty much constant rotation round our way when it came out, this latest move may see them fall on their arses [what if everyone hears it and goes 'yeah?' not 'yeah!'... plus just, like, giving stuff away like, well, lottery winners on acid - pinkos!] but for now, let us appreciate the paradigm shift going forward proactively. Onwards, onwards - O the wild charge they made!
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Like Working Mens Clubs, Leeds United and The Pools, indie bands have fallen by the wayside.
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